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IBM C2080-470 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Configuration and Security | 25% | - Data source configuration - Marketing Platform integration - System properties and settings - Authentication and authorization |
| Flowchart Design and Management | 30% | - Process boxes and audience levels - Scheduling and automation - Offers and attributes - Segmentation and targeting |
| Architecture and Installation | 20% | - Installation and deployment procedures - Supported platforms and databases - System architecture and components |
| Administration and Utilities | 15% | - Performance optimization - Logging, monitoring and maintenance - Unica command-line utilities |
| Troubleshooting and Integration | 10% | - Common errors and resolution - Integration with other Unica products |
IBM Unica Campaign V8.5 Sample Questions:
1. An administrator has created an offer template with an attribute 'Cost to company' . How should the above attribute be defined so that no user could change or override its value while creating an offer using the aforementioned template?
A) Cost to company should be defined as a 'Hidden Attribute'.
B) Cost to company should be defined as a 'Parameterized Attribute'.
C) Cost to company should be defined as a 'Custom Cell Attribute'.
D) Cost to company should be defined as a 'Static Attribute'.
2. In a Unica Campaign Flowchart, a customer database table (see below) is mapped in a Select process box. There is a requirement to segment and organize customers based on their income, which would typically have the values "HIGH" for customers whose income is greater than 100000 and "LOW" for customers whose income is less than or equal to 100000. This value needs to be output with the final target list.
Ideally which step should be executed to get the task done?
A) Create a User Variable HIGH and LOW with the logic: IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
B) Create a Persistent Derived field with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
C) Alter the table to add a new column with the required logic.
D) Create a Strategic Segment with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
3. A customer is using LDAP and when they synchronize the users they receive an error message on the screen. Which log file would allow the user to capture more detailed logging for this event?
A) ac_web.log
B) ac_sess.log
C) platform.log
D) specific log configured under Settings > Configuration --> Platform > security > ldapSynchronization
4. Does Unica Campaign take advantage of clustering? A specialist has deployed Unica Marketing Platform in a cluster and now would like to deploy Campaign in cluster. Will this work?
A) Yes, but only if load balancing was used in front of the cluster managed server.
B) Yes, it is fully supported.
C) No, it is not supported.
D) Yes, but only after turning on the sticky bit from the web application server.
5. An administrator is responsible for setting up triggers for use with Unica Campaign and third party systems. The administrator creates a synchronous outbound trigger that runs an external third party scoring mechanism. The specialist needs to wait for the resulting scores to be produced before continuing to run the flowchart. The name of the trigger is RunScoreProgram. What is the correct syntax to define that this is a synchronous trigger?
A) + RunScoreProgram
B) RunScoreProgram ?
C) RunScoreProgram $
D) RunScoreProgram /
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: B | Question # 3 Answer: C | Question # 4 Answer: C | Question # 5 Answer: B |


