Practice Salesforce Marketers Marketing-Cloud-Administrator exam. Online Exam Practice Tests with detailed explanations! Pass Marketing-Cloud-Administrator with confidence!
Marketing-Cloud-Administrator - Salesforce Certified Marketing Cloud Administrator Exam Practice Tests 2021 | TestBraindump
NEW QUESTION 54
A Marketing Cloud admin discovers large sends are not meeting send speed goals set by the organization.
What functionality would get messages out the door faster?
- A. Marketing Cloud Connect
- B. Journey Builder Triggered Sends
- C. Send Throttling
- D. Burst Sending
Answer: D
NEW QUESTION 55
A customer needs to link demographic information to its contact model in Contact Builder. What type of relationship should be used?
- A. Many -to -Many Relationship
- B. One -to -One Relationship
- C. Many -to -One Relationship
- D. One -to -Many Relationship
Answer: D
NEW QUESTION 56
Northern Trail Outfitters (NTO) has expanded its marketing efforts globally and wants to implement a dedicated Sender Authentication Package. They plan to share it across each of their Marketing Cloud accounts Which two considerations would help NTO determine if a Dedicated IP is the right choice?
Choose 2 answers
- A. All of NTO's accounts should be on the same stack
- B. Send volume is large enough to maintain a positive or neutral reputation
- C. Pre-warmed IP address can be purchased from Salesforce
- D. Length of time needed to pause sending is greater than one month
Answer: A,B
NEW QUESTION 57
A MC admin wants to sync Contacts from Sales Cloud, but is concerned about the number of Contacts since not all the contacts will be sent an email.
What should the admin do to ensure only specific Contacts are synced?
- A. Filter records created after a specified date
- B. Filter existing records in All Subscribers
- C. Filter records on a Boolean field
- D. Filter records on a formula field
Answer: C
NEW QUESTION 58
A marketing Cloud admin wants to ensure sensitive information needed for email sends is NOT imported and stored in Marketing cloud. What solution should they implement?
- A. Field level Encryption
- B. Transparent Data Encryption
- C. Key Management
- D. Tokenized Sending
Answer: D
NEW QUESTION 59
Northern Trail Outfitters needs to reduce the amount of work when managing messages to customers, but cannot add any more personnel due to budget constraints. There has been an increased number of customer purchases on their website, and the team currently sends batch order confirmations. What solution will decrease manual workloads on the team and will improve their customers experience?
- A. A user -initiated message to send an email to customers who made a purchase daily.
- B. A scheduled automation to send emails to customers who made a purchase daily.
- C. A file drop automation to send emails to customers who have made a purchase.
- D. A triggered message to send an email as soon as a customer completes a purchase.
Answer: D
NEW QUESTION 60
NTO has been noting reduced deliverability when they do large sends.
Which part of deliverability is tied to hitting Spam Traps during a send?
- A. List Hygiene
- B. Authentication
- C. Engagement
- D. Content
Answer: A,B
NEW QUESTION 61
A customer wants Sales Cloud users to create and send Marketing Cloud emails. Which two recommendations should the consultant make?
Choose 2 answers
- A. Each user should have a one-to-one relationship between the Marketing Cloud user and the Sales Cloud user.
- B. The consultant should enable the Create Email feature on the user Profile in the Sales Cloud.
- C. The consultant should enable deep linking in Marketing Cloud Connect configuration.
- D. Each Sales Cloud user should have a System Administrator Profile and a Role at the top of the Role Hierarchy.
Answer: A,C
NEW QUESTION 62
Northern Trail Outfitters wants to know how customers are engaging with marketing communications they have sent over the last year. What action should be taken to populate the Einstein Engagement Scoring Dashboard?
- A. Select the channels (Emails, Push, SMS) to report on then click Activate
- B. Click Deploy and results are available immediately
- C. Select one of the Predictive Algorithms then click Deploy
- D. Click Activate and wait for an email notification
Answer: C
NEW QUESTION 63
A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys.
Which two Marketing Cloud features will support this effort?
Choose 2 answers
- A. Cloud Pages
- B. Data Designer
- C. Web Analytics Connector
- D. Content Builder
Answer: A
NEW QUESTION 64
Security and legal teams determine subscriber data available to EMEA teams should NOT be available to AMER teams.
How could the Marketing Cloud admin ensure distinct data integrity across the regions?
- A. Separate regions into business units and apply Subscriber Filters
- B. Deploy separate Publication Lists for each region within one account
- C. Deploy Multi-Org with a single Marketing Cloud Account
- D. Filter data view permissions at the subscriber level
Answer: A
NEW QUESTION 65
Northern Trail Outfitters' employees are NOT receiving emails because the messages are being blocked by Spam filters.
How could the Marketing Cloud admin address this issue?
- A. Ask employees to use personal email addresses instead of corporate email addresses
- B. Provide the IT team a list of relevant IP Addresses to whitelist in their spam filter
- C. Ensure employees have opted in to the test email list or data extension
- D. Import employee email addresses into All Subscribers with an "Active status
Answer: B
NEW QUESTION 66
A Marketing Cloud admin is configuring Social Studio to manage Northern Trail Outfitters social media accounts.
Which 2 prerequisites for configuring Social Studio should the admin consider? Choose 2 answers
- A. Login detail for each social media account
- B. Bitly URL Shortener
- C. Google URL shortner
- D. Facebook ad manager
Answer: A,B
NEW QUESTION 67
An email manager was anticipating a test email to arrive in their inbox.
Where in Email Studio should the Marketing Cloud admin look to determine if the test deployed?
- A. My Tracking > A/B Testing
- B. My Reports > Administrator Reports > Email Send Report
- C. My Reports > Administrator Reports > Email Sends By User
- D. My Tracking > Test Send Emails
Answer: D
NEW QUESTION 68
A customer wants to automate a series of three emails as part of a Membership Renewaldrip campaign. Email
#1 will be sent one month prior to the member's renewal date. Email #2 will be sent one week prior to the member's renewal date. Email #3 will be sent on the member's renewal date. A master audience is updated in real time via the API.Which steps should be included in the customer's automation?
- A. Three Filter Activities > three Send Activities to the filtered audiences.
- B. Import File Activity > three Send Activities to the master data extension.
- C. Three Send Activities to the master data extension.
- D. Import File Activity > three Filter Activities > three Send Activities to the filtered audiences.
Answer: A
NEW QUESTION 69
A Marketing Cloud admin has been asked to get the last 30 days of Bounce data from their account.
What should the admin use to get granular bounce data in bulk in a pre-defined format?
- A. Automation Studio Tracking Extract
- B. Discover Deliverability Complaint Rate Report
- C. Automation Studio Query Activity
- D. CSV download of bounce data in My Tracking
Answer: A
NEW QUESTION 70
A large retail company has selected Marketing Cloud and has asked to be fully migrated from their existing platform in three weeks. They have communicated the following: They currently have 3 million customers. They email customers twice a week with no known deliverability issues. Their contract includes one Sender Authentication Package (SAP).
Which two responses articulate proper IP warming? Choose 2 answers
- A. IP ramp -up can be bypassed, given their historical lack of deliverability issues.
- B. IP ramp -up takes four to six weeks to be able to fully send to all 3 million customers.
- C. IP ramp -up is important to establish a positive sender reputation.
- D. IP ramp -up can be accelerated by migrating to pre -warmed IP addresses.
Answer: B,C
NEW QUESTION 71
......
Get instant access to Marketing-Cloud-Administrator practice exam questions: https://drive.google.com/open?id=1dfyc_k_0AgM7Hp7RAiQsv58Obn-Ji_bW
The best Marketing-Cloud-Administrator exam study material and preparation tool is here: https://www.testbraindump.com/Marketing-Cloud-Administrator-exam-prep.html
